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MatchCo is latest business deal in the industry.
January 18, 2017
By: Melissa Meisel
Shiseido and its US subsidiary, Shiseido Americas, have acquired MATCHCo, a privately-held company that uses revolutionary technology and digital tools to create individually customized foundation at scale. Terms of the deal were not disclosed. MATCHCo, founded in 2013 and profiled in a podcast with Happi, backed by patented technology, lets consumers scan their unique skin tones through its mobile app and uses the data collected to individually blend a perfectly matching, custom foundation ...
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